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  <url>
    <loc>http://www.ondriatorres.com/partnership-activations</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2015-04-26</lastmod>
    <image:image>
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      <image:title>Partnership Activations - National Georgraphic - Great Migrations</image:title>
      <image:caption>Project background: National Geographic partnered with NYC &amp; Company to promote their new show 'Great Migrations' and engage with New Yorkers to showcase the new content and state of the art video technology.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430059392353-69I19R6KUFIE0VUJ5Z30/nat+geo+2.jpg</image:loc>
      <image:title>Partnership Activations - National Geographic - Great Migrations</image:title>
      <image:caption>Project elements: Worked with internal and partner creative teams to develop branding; sourced vendors; liaised with venue on logistics; managed staffing responsibilities.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430060348841-Y1MN6SQGBJV1S6SN9CPC/467A0657.jpg</image:loc>
      <image:title>Partnership Activations - SyFy 31 Days of HalloweeNYC</image:title>
      <image:caption>Project background: SyFy Partnered with NYC &amp; Company to develop and produce an activation surrounding their 31 Days of Halloween programming.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430059392552-5EVLPAIO5AGOD2LYFD7Q/syfy+stage.jpg</image:loc>
      <image:title>Partnership Activations - SyFy 31 Days of HalloweeNYC</image:title>
      <image:caption>Project elements: Worked with Street Activity Permit Office to secure the necessary permits; source vendors; create talent schedule; oversee staffing; work with internal and partner creative and marketing teams to develop branding</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430059392270-ZO36K0601FNUGJRICI4Y/467A0694.jpg</image:loc>
      <image:title>Partnership Activations - SyFy 31 Days of HalloweeNYC</image:title>
      <image:caption>Project elements: The activation took place over a weekend in October with rotating acts on the main stage as well as a photo booth, cupcake decorating and face painting.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430059392516-UDA4FKATF2262U9P68Z1/syfy+pumpkins.jpg</image:loc>
      <image:title>Partnership Activations - SyFy 31 Days of HalloweeNYC</image:title>
      <image:caption>Project elements: In addition to the other activities, a pumpkin carver was secured to further promoted the SyFy brand.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://www.ondriatorres.com/bio</loc>
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    <lastmod>2023-09-05</lastmod>
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  <url>
    <loc>http://www.ondriatorres.com/projects</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2015-04-26</lastmod>
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      <image:title>Projects</image:title>
      <image:caption>Partnership Activations</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430060816520-DNXE8D4MW1M6ZYGG6HTZ/image-asset.jpeg</image:loc>
      <image:title>Projects</image:title>
      <image:caption>Industry Events</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430060869566-WXKGA9KN0X0IILR55SOO/image-asset.jpeg</image:loc>
      <image:title>Projects</image:title>
      <image:caption>Street Namings and Press Conferences</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430060838728-70UR0MQ92EX32M0FYGHW/image-asset.jpeg</image:loc>
      <image:title>Projects</image:title>
      <image:caption>City related events</image:caption>
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  </url>
  <url>
    <loc>http://www.ondriatorres.com/take-action</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2015-04-22</lastmod>
  </url>
  <url>
    <loc>http://www.ondriatorres.com/landing</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2015-04-26</lastmod>
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      <image:title>Home</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1429759247258-GBY47IYETCQE2FMPULPX/tumblr_mn8b8sLRb61rkz363o1_1280.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://www.ondriatorres.com/street-namings-and-press-conferences</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2015-04-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430056446438-Y7A99XXOE5U1Y1G2DX0Y/FDNY+monster+truck.jpg</image:loc>
      <image:title>Street Namings and Press Conferences - FDNY Monster Truck Reveal</image:title>
      <image:caption>Project background: NYC &amp; Company's Licensing Department worked with the FDNY to create a Monster Truck. Project elements: Worked with FDNY and Street Activity Permit Office to coordinate reveal of a new FDNY Monster Truck. Also coordinated with City and NYC &amp; Company press teams on details and messaging.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430056446539-GIU29TEYBGDDM2VJKYQF/madrid1.jpg</image:loc>
      <image:title>Street Namings and Press Conferences - Gran Via 100 Years</image:title>
      <image:caption>Project background: In celebration of 100 Years of Gran Via in Madrid, NYC &amp; Company partnered with Madrid to rename Broadway 'Gran Via' for the day and sign a City to City partnership. Project elements: Worked with Street Activity Permit Office to coordinate all necessary permits; worked with internal and partner creative teams to develop branding</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430056450323-4L44X0TZSGBGZDOYFM3D/SesameStreets-064.JPG</image:loc>
      <image:title>Street Namings and Press Conferences - Sesame Street - Street Naming</image:title>
      <image:caption>Project background: NYC &amp; Company partnered with Sesame Worskhop to rename an UWS street '123 Sesame Street' for a day Project elements: Worked with the Street Activity Permit Office to secure all necessary permits, secure vendors, work with internal and partner creative and marketing teams to develop branding</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430056446651-7EF27KFP5MITRQXE3A5S/oscar.jpg</image:loc>
      <image:title>Street Namings and Press Conferences - Sesame Street - Street Naming</image:title>
      <image:caption>Photo: Added bonus was being able to meet Oscar the Grouch and the man behind the puppet - Carroll Spinney. Carroll was the commencement speaker for Villanova University in 2004 when Ondria graduated.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430056450892-VTIU848MJF2PAC84QIJG/WTWTAstreets-073.JPG</image:loc>
      <image:title>Street Namings and Press Conferences - Where the Wild Things Are</image:title>
      <image:caption>Project background: In honor of the release of 'Where the Wild Things Are', NYC &amp; Company created a week's worth of events which included renaming a Greenwich Village Street 'Maurice Sendak Way'. Project elements: Working with the Street Activity Permit Office to secure all necessary permits; work with internal and partner creative and marketing teams to develop branding; securing necessary vendors.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://www.ondriatorres.com/city-related-events</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2015-04-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430083686383-RVP50MSFCTM104RNPPNM/Democratic-National-Convention.jpg</image:loc>
      <image:title>City related events - DNC 2016 NYC Bid</image:title>
      <image:caption>Project background: New York City bid for the 2016 Democratic National Convention. Part of the bid included a site visit by members of a technical advisory committee which took place over several days in August of 2014.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430083685989-30H2NXXAEM6Y22CAEIZF/DNC.jpg</image:loc>
      <image:title>City related events - DNC 2016 NYC Bid</image:title>
      <image:caption>Project elements: Worked closely with City Hall to develop site visit schedule; coordinated logistics with various venues; sourced necessary vendors; liaised with creative department to develop branding; managed event budgets.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430084599107-BXD1QVBIDYS68RW7F92U/dutch+prince+and+princess.jpg</image:loc>
      <image:title>City related events - Henry Hudson 400 Celebration: 21 Gun Salute to Dutch Prince and Princess</image:title>
      <image:caption>Project background: During the Henry Hudson 400th Anniversary Celebration, a 21 Gun Salute was prepared for the Dutch Prince and Princess during their visit. Mayor Michael R. Bloomberg and Secretary of State HIllary Clinton also particpated.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430083686239-AEK4DM8KGIHVJ0L4O2VN/NY400_1.jpg</image:loc>
      <image:title>City related events - Henry Hudson 400 Celebration: 21 Gun Salute to Dutch Prince and Princess</image:title>
      <image:caption>Project elements: Coordinated event logistics with venue and additional vendors; developed staffing plan; worked with City Hall to ensure proper protocols were followed.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430083686327-I18LLVDAZ8KOJSR061D5/yankees+ticker+tape+parade1.jpg</image:loc>
      <image:title>City related events - Yankees Ticker Tape Parade</image:title>
      <image:caption>Project background: Upon winning the World Series, a ticker tape parade was held for the Yankees along the Canyon of Heroes.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430083686392-3TCNTP80LC9G3SQ08P1O/yankees+ticker+tape+parade2.jpg</image:loc>
      <image:title>City related events - Yankees Ticker Tape Parade</image:title>
      <image:caption>Project elements: Collaborated with internal creative team to build branding opportunities for sponsors; worked with vendors to ensure proper placement of all materials; facilitated staffing and volunteer assignments.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://www.ondriatorres.com/industry-events</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2015-04-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430082501601-DRIT0CMFVBPOF5ZF0469/LAG+2010+%283%29.jpg</image:loc>
      <image:title>Industry Events - Leadership Awards Gala</image:title>
      <image:caption>Project background: The Leadership Awards Gala is the principal source of funding for the NYC &amp; Company Foundation. The Foundation is a 501(c)(3) charitable and educational organization whose mission is to support tourism to New York City by promoting arts, culture, sports and recreational events.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430082501725-DIT6N3OYELIQYBHOWLGB/LAG+2010.jpg</image:loc>
      <image:title>Industry Events - Leadership Awards Gala</image:title>
      <image:caption>Project background: Honorees have included Diane von Furstenberg, Terry Lundgren and Anna Wintour (pictured), Mayor Michael R. Bloomberg, The New York Mets and New York Yankees, among others.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430082501903-WUORGPXN6INEAS69LYEM/001_NYC%26CompanyLAG2013_TaggerYanceyIV_6667.jpg</image:loc>
      <image:title>Industry Events - Leadership Awards Gala</image:title>
      <image:caption>Project elements: Working with a variety of high end venues to execute the event which have included The Plaza Hotel, Cipriani 25 Broadway, and The Metropolitan Museum of Art (pictured).</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430082501449-RKMQLM28AAT5KPOHT8S3/024_NYC%26CompanyLAG2013_MarleyWhite_1701.JPG</image:loc>
      <image:title>Industry Events - Leadership Awards Gala</image:title>
      <image:caption>Project elements: Securing all necessary vendors, building production timelines and budgets, fundraising (list building, letter writing, solicitation), stage managing honorees and emcees.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430082502591-HU1J5G3KQ89B0TRD1TFT/NYC%26CompanyLAG2013_TaggerYanceyIV_6684.jpg</image:loc>
      <image:title>Industry Events - Leadership Awards Gala</image:title>
      <image:caption>Project elements: Work closely with creative team to develop event branding ie invitations, letterhead, Journals, menus, and centerpieces (pictured).</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/54efdcc0e4b0844ebbc3a2ae/1430082554710-54MW43S9IPX5N1GI2H6U/20110623_AnnualMeeting_2324.jpg</image:loc>
      <image:title>Industry Events - Annual Meeting</image:title>
      <image:caption>Project background: The NYC &amp; Company Annual Meeting is the largest membership event for the company. All members are invited to attend a presentation by senior management which reviews the past year's programs and looks ahead to future planning.</image:caption>
    </image:image>
  </url>
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    <loc>http://www.ondriatorres.com/home-alt-bedford</loc>
    <changefreq>daily</changefreq>
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    <lastmod>2025-05-08</lastmod>
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